Synesthesia in a bottle: Wode’s Boudicca fragrance is bottled in what looks like a high-end graffiti can. It appears on the body like blue paint, which disappears in minutes (I’m guessing they use some kind of disappearing ink forumula.) Interview with the designer at JCReport. The fragrance launched at Frieze Art Fair two weeks ago, and is now sold at Barney’s. The ad campaign plays into the crime scene fashion photography trend.

Posted by Joanne on Oct 31, 2008 | Comments | Link

“A brand is always a story well told,” a buyer at Henri Bendel tells the New York Times, in this story about a young Chicago woman who sought out the help of Michel Roudnitska — the Brian Eno of perfumers — to create a fragrance in memory of her grandmother, Ellie and Ellie Nuit. Also, NYC readers: Next Wedcnesday, the Secret Science Club hosts Dr. Leslie Vosshall, head of the Laboratory of Neurogenetics and Behavior. Topics discussed: “Is love in the eye of the beholder—or in the schnoz? How do different animals detect smell? How do sweet and stinky scents influence behavior? And why does camembert cheese smell like heaven to some people and offal to others?”

Posted by Joanne on Aug 21, 2008 | Comments | Link

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